Monday, 29 July

0745 – 0830


0830 – 0840

Welcome / Opening Comments

AgriBusiness Global has hosted events from Toronto, Canada to Dar Es Salaam, Tanzania and from traditional chemical to biological products for nearly a decade and a half. After a groundbreaking first-year event in 2018, the brand welcomes back our commerce-focused biostimulant delegation to kick off a day and a half of actionable intel to grow the sector bringing innovation, sustainability, and results to the industry.

0840 – 0915

The Growing Role of Biostimulants in Crop Inputs

Luca Bonini, President, EBIC – European Biostimulant Industry Council and CEO, Italpollina

The conference’s partner association has long provided a strategic platform that sits at the intersection of sustainable technological innovation, globally influencing policy breakthroughs, and economic growth. This session will lift the curtain on the pioneering group’s view of what’s to come for the sector, providing attendees with an insider’s view of the next-generation industry.


Keynote: State of the Industry: The Global Biostimulant Market

Mark Trimmer, Managing Partner, DunhamTrimmer LLC

The biostimulant market worldwide currently sits at $2.2 billion USD and is predicted to surpass $5 billion by 2025. With adoption spanning both row and horticultural crops, this session will provide attendees with worldwide, objective market data to ground conversations and give context to commercial decisions made throughout the event and beyond.


Coffee and Tea Refreshment Break


M&A, JV, and Product Licensing Trends to Watch

Dr. Ramon Georgis, Director of International Business, BRANDT

“Arysta and Beem Biologics Enter into Licensing Agreement.” “Sapec Agro Business’ Trade Corp Acquires Brazil’s Microquimica.” “Bayer & SICIT 2000 Sign a Distribution Agreement.” The headlines go on and on. Market-entry methods, market share acceleration strategies, and the opportunities that arise amidst consolidation are the need-to-knows that delegates will walk away with in order to drive commercial growth and guide partnership decisions for years to come.

1115 – 1130

Supplier Lightning Rounds

In this Lightning Round of brief presentations, leading suppliers provide company and product updates designed to ease your product-acquisition and partnering initiatives for the coming season.

Jon Leman, Commercial Vice President, Italpollina USA, Inc.
Dawn Pelon, Managing Partner, Think3 Marketing

11:30 – 1200

Biostimulants/Foliar Nutrients—A Successful Multi-Product Marketing Model on Tropical High-Value Fruit Crops.

C S Liew, Managing Director, Pacific Agriscience Pte Ltd.

There are thousands of products out there all claiming that they will increase yield by 10-20%. How can a manufacturer/marketer of these products get theirs in the front row of the farm gates? When one does get to the front, how does one get more products to the front and into the same farms, bearing in mind that all products claim more or less the same effects<increase yield and improve produce quality? A Successful Case Study–The 4Ps of Marketing!

1200 – 1330

Lunch Service

1330 – 1415

Biostimulant Innovation: The Drive for Relevance

Dave Lanciault, Board Member, Agricen

Biostimulant companies reportedly invest 3%-10% of their total annual revenue in R&D. This is a massive sum compared to mineral fertilizer companies, for example, which average less than 1% re-investment in R&D. This level of investment raises challenging questions about how these companies create value to earn an attractive return on their research investment. Learn how market leaders screen, select and demonstrate efficacy of new solutions, build a robust technology portfolio, and deliver meaningful value for themselves, their customers and supply chain partners.

1415 – 1500

Market Entry by Product Type, Adoption, and Regulatory Outlook

José João Carvalho, Head of Business Development and Regulatory Policy, knoell Germany GmbH

Regulation is ramping up. The EU took a substantial step forward on regulation of fertilizing products, the U.S. Farm Bill includes a formal definition for the category, and the market is rejoicing. What do changes like these mean for entry into the most promising markets worldwide? Find out where the most entrepreneurial minds are looking to expand and why.

1500 – 1530

Coffee and Tea Refreshment Break

1530 – 1615

Innovators’ Panel

AgriBusiness Global hosts a moderated Q&A with finalists in our annual Industry Impact Award. We’ll hear about the groundbreaking distribution strategy, product innovation, and marketing techniques that set them apart as well as how they’re preparing for the changes to come in the industry.

Presentation of the Industry Impact Award

The 2nd annual Industry Impact Award will be presented to the applicant chosen by a panel of impartial, industry expert judges including association partners, advisory board members, and Meister Media’s chief executives. The winner receives a $25,000 multi-platform global promotion package with which to further advance their reach.

1615 – 1700

How We Did It: A Roadmap to Growth from an Early Success Story

Daniel Fernández Masís, Operations Director, Ferba Internacional

Learn how a company that started out selling horseshoes, heaters, and mattresses became one of the most valuable distributors for biostimulants in Central America and the Caribbean. Daniel Fernandez Masis explains how the company developed a competitive advantage by educating growers, building a larger supply chain with more suppliers and distributors, creating a unique brand, and developing a strong distribution strategy.

1700 – 1830

Cocktail Reception

Tuesday, 30 July

0745 – 0830


0830 – 0840

Welcome / Opening Comments

The Biostimulant CommerceCon delegation unites with the Trade Summit delegation for content spanning crop protection, plant health, and future-facing trend analysis impacting the supply chain across product types and distribution chain tiers.

0840 – 0930

Investment in AgTech – The Rising Trend of Raising Funds, Digital Farming, and Biostimulants

Donald R. Marvin, Executive Chairman and CEO, Concentric Ag

Biostimulant companies like Concentric and PlantResponse are raising rounds worth millions to grow their brands. Pitchbook estimates that capital invested in agtech in 2018 surpassed $1.5 billion. Position your company for success by learning what these investors view as the optimal conditions and company characteristics for fund infusions like these.

0930 – 1030

Panel Discussion: Crop Inputs 2025 — What Is Ahead for the Global Industry?

Bob Trogele, COO, AMVAC
Subhra Jyoti Roy, Vice President International Business, Rallis India Limited
C S Liew, Managing Director, Pacific Agriscience Pte Ltd.
Diego Taube, Director, Chempro SA

AgriBusiness Global advisory board members will take a look at the future of the industry, from farmer consumption habits, off-patent markets, distribution, technology, intellectual property, and more. How are thought leaders who span manufacturing, biologicals, precision agriculture, M&As, and more guiding their strategy for the future?


Opening Ceremony, AgriBusiness Global Trade Summit


AgriBusiness Global Trade Summit Exhibit Hall Opens